Keep Your Business Plan Simple By Using The 5W’s
Don’t make things complicated. Stick to the basics
When it comes to finding a business strategy, most people seem to overthink the process. At the start, we want everything to be perfect — which is our biggest mistake. Nothing is ever perfect.
Many startups end up getting nowhere fast by trying too many strategies at once. While trying to get their name out there, they end up trying to do more than they need to.
“Plan your work and work your plan.”
Marketing is anything but simple. Marketing can be very complicated due to the changing culture and trends in society. Just when you think you’ve come up with a good marketing strategy, things change. In this case, it’s best to start with basic information. Dare I say, an elementary approach to a marketing plan.
What are the 5w’s anyway? They’re a simple way to figure something out. You may have heard them in school:
Who? What? When? Where? Why?
Using these 5W’s has helped me figure out difficult tasks in a way that I can understand. The more simplified things are, the better. Once you’ve covered the basics, you’re able to build and grow from there. Let’s see some examples of how to use the 5w’s.
